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BYRON KENNEDY

Publicity Proposal   |   December 2021

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GOALS

  • Promoting podcast launch

  • Secure press and media coverage to increase exposure locally (Vegas focus, West Coast tour, tour press), nationally and internationally 

  • Cultivate relationships with press outlets, fan base and potential fans

  • Diversify fan base to give well-rounded appearance

 

PLAN ELEMENTS

PUBLICITY:

  • ​Develop broad & specific media strategies driven by goals

  • Obtain media coverage around any opportunities, including announcements and projects

  • Create angles for publications, podcasts, television and other outlets to grow and diversify fan base

  • Tour press to increase local exposure and cultivate relationships with potential fans

    • Can include local/regional television, radio, newspapers, blogs, online outlets and more

    • Route tour to include media, charity, social media stops

    • Schedule charity stop and other in-person visits, if time permits

  • Maintain consistent media coverage

    • Features with local, national and international media outlets

    • Schedule interviews/appearances with podcasts, television, newspapers, blogs and more

  • Develop strategic publicity plan to promote launch of podcast

  • Oversee charitable press opportunities

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PRESS ASSETS:

  • Write press releases  for upcoming opportunities, announcements and projects

  • Build promotional materials, including biography and one sheet

  • Create press kit, if one is not already provided by BMG

  • Media/Interview guidance to ensure talking points are mentioned and interviews achieve goals

& MORE:

  • Create and maintain fan club

  • Provide guidance on social media

  • Assist in content creation and social media maintenance

  • Provide regular strategy meetings and updates

  • Assist BMG Team with any support needed

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ADDITIONAL SERVICES

  • Digital Ad Campaigns

  • Newsletter Maintenance

  • Charity Tours

  • Identify Potential Income Streams & Develop Course of Action

  • Social Media Ads & Promotions

  • Graphic Design

  • Multimedia Content (Videography, Photography, Etc)

  • Secure Social Media Sponsorships & Endorsements

  • Account Verification

 

ABOUT KORE PR

CONTACT US

KORE Public Relations is an entertainment public relations firm cultivating creativity and crafting passion into livelihood. Taking creativity to the next level, we take an enlightened approach to branding, strategic planning and image development  to help you reach your goals and build a sustainable business. We pride ourselves  in being knowledgeable, involved, innovative, receptive, and most importantly, trustworthy

Dawn DeJongh  

dd@korepr.com  |  (615) 482-7879

Owner, Burning Ground Entertainment

Publicist & Owner, KORE Public Relations

Anna Castle

anna@korepr.com  |  (615) 839-5200

Publicist, KORE Public Relations

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